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Online Exclusive
L-FRESH THE LION

*ONLINE ONLY*South West (Vinyl)

Model:
ACE238V
SKU:
456369
PLU: 93727107740
Format - 2LP
Genre - Hip Hop / RNB
Release Date - 31/07/20

Not yet reviewed.

A love letter to the place that raised him and continues to inspire him, South West Sydney. Dedicating the album to his 13-year-old self, the record is a collection of lessons FRESH wished he had known as a kid; lessons on how to be confident in yourself and hold pride in your culture.
 
It's powerful, personal and a straight-up banging listen.
 
"My aim for South West was to create music that my 13 year old self would be proud to listen to not only because the beats knocked but the stories represented him and related to him. I was lost back then. The messages on this album are what I wish I knew back then.
 
On the first listen, South West will sound confident because what I needed as a kid was confidence in myself and my culture. On second & third listen, you'll peel back the layers and feel the heart of the record, which is decolonization, and in particular decolonising my own mind. This is an empowerment record."
 
Post album release, L-FRESH will be releasing a remix of his first single on release 'Alchemy' with two Indian/Punjab artists EPR and Shloka. L-FRESH The LION launched this album digitally on a live stream in association with Liverpool City Council and Delivered Live.
 
A recent appearance on MTV Hustle in India brought FRESH in front of 33 million viewers.Release supported by expansive ET mailing list mail-outs, strong social presence and cross-media interviews. Interviews confirmed with SMH, S Mag, Newscord, album review confirmed with SMH. In-person event run by 2SER as part of an 'In Conversation' series of live, moderated talk and Q+A event.
 
L-FRESH most recently stunned ABC viewers with a panel spot and live performance of lead single "Mother Tongue" on ABCs much-loved Q&A program.
Primary Format - MusicVinyl
ArtistL-FRESH THE LION
LabelInertia
Music GenreHip Hop
Music Genre PrimaryHip Hop / RNB

LP

  • 1. Alchemy
  • 2. Werk
  • 3. Strength
  • 4. Alkaline
  • 5. Born To Stand Out
  • 6. Theme Song
  • 7. Oh My
  • 8. Realignment (Oh My Outro)
  • 9. Forever Rising 2.0
  • 10. Village Boy
  • 11. Mother Tongue
  • 12. Aim Higher
  • 13. Peace & Light
  • 14. No Worries (Bonus Track)
  • 15. The Set Up (Bonus Track)
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